Sunday, June 13, 2010

This little script went to market

Interesting script meeting on the weekend. The latest draft had been delivered after the 8 week online rewrite course with very good notes from the US instructor. Feedback closer to home raised the issue of marketing. It is a complex story with a female protagonist and a Chinese based mythology that informs the supernatural aspects. A tough sell in the Australian marketplace? Perhaps. Are all the elements there for a commercial film? I would have thought so. Are we targeting the right marketplace? Not so sure.

What I do know is that I've had nowhere near enough detailed feedback yet before even contemplating making changes to the script. So now I wait on notes from the producers, director and selected readers.

What made the meeting interesting was that the discussion was around potential script changes based purely on marketing issues. Perhaps a little late in the process but valid nevertheless. The decision I will have to make, depending on the consensus, is how much to change especially if asked to "dumb down" certainly elements. Marketing versus integrity of the story.

Could be an interesting battle...

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